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Fixing Stupid Advertising

Develop Your Core Message 

Why do you advertise?  To get customers, right?  Your core message is the key.  AI will only help you write a stupid ad faster. You must develop your core message. I'll show you how.     

Fix Your stupid ads. 

This isn't rocket science, but advertising and marketing can drain your bank account and drive you out of business faster than all the other parts of your business.  Stop doing your advertising wrong! Let me show you a better right way.  Fix your message & "how" you advertise.

Stop being stupid!

Stupid is defined as having or showing a great lack of intelligence or common sense.  Fix your lack of intelligence. My passion is to develop advertising strategies for small business owners. 

6-Steps to Your Core Ad Message - get it FREE now 

I’ve been running a “test lab” on advertising since 1991 and I’ve developed a powerful way for small business owners to combine the old (radio & billboards) with the new (digital & social media).  

If you’re wondering “is radio still relevant?” The answer is: RADIO IS VERY RELEVANT! In fact, radio is America’s #1 reach medium. (Click on the radio icon at the bottom of this page to see all of the radio advertising information). Most small business owners use social media wrong as well as billboard ads, and more.  Stop wasting money. Fix your stupid advertising. 

One customer of ours owns a brand name insurance company with strict advertising guidelines. After working our system, the agency rose to #3 in the state in overall production. Another customer had so many new leads that the analytics said we created an “anomaly”.

Are you a Chamber Director/President/CEO? Click here for information about my advertising and marketing workshop fundraiser.

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Advertising is simple when you're customer focused

  • First, you'll fix your stupid ads with a simple 6-Step exercise that most women do much better at compared to men.
  • Second, I teach you "how" to advertise. Traditional "mass media" isn't dead.

80/20 Principal

80% of your revenues come from 20% of your products or services.

Focus on the 20% of what you do best.

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How We Create an Advertising Strategy for Your Business

  • Core message.
  • Build a landing page, or a website.
  • Radio commercials that can be repurposed for all platforms.
  • Direction for video ads.
  • Print ads.
  • Dominate the Day scheduling strategy.
  • Advice for setting your ad budget.
  • Ad strategy
    • Radio
    • Billboards
    • Digital
    • Social Media
  • You pay a low monthly price.

Become customer focused

Being customer focused will lead you to a successful advertising campaign. Customers should want to do business with you because they understand what you do, not because you’ve discounted your prices. Marketing is your focused approach to how you want to be perceived by customers. Advertising tells people that story. We will teach you things like: "the value of saying no" with our training from Advertising YOU-niversity. Let's get started with a message of what makes your business different.

Fix your stupid ads. Contact us